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Belgrave Estates

Selling agent

Sales & Marketing

A discreet, high-conviction sale.

Sole-mandate sales for prime homes — combining bespoke creative direction, qualified buyer access and rigorous transaction management. Optional off-market launch window.

Your lead

James Whitford

Head of Sales

London office · Mon–Fri · 09:00–18:00 BST

  • Sole-mandate, single-side

    No dual-agency on any transaction. Conflicts disclosed in writing.

  • Discretion by default

    Off-market sourcing, alias representation, NDA-ready.

  • Audit-ready paper trail

    Mandate, briefs, memos and closing dossier — written, signed, archived.

The engagement

How a mandate runs.

A typical engagement, with realistic durations and a written paper trail at every step.

  1. 1

    Valuation & strategy

    Comparable transaction analysis and a written pricing strategy covering anchor, target and walk-away.

  2. 2

    Creative & staging

    In-house photography, film, drone, floor-plans, and optional staging direction - produced before the property ever goes live.

  3. 3

    Off-market window

    A 21-day private circulation to our buyer database - typically 600–900 vetted principals per region.

  4. 4

    Public launch

    Coordinated portal launch, press placement and social campaign - only if needed.

  5. 5

    Negotiation & close

    Sealed-bid or open offers, surveyor coordination, contract race management and completion.

What you receive

Outputs, not opinions.

Every mandate ships these documents. Audit-ready by default.

  • Asset book

    Hard-cover shoot book and digital data-room - both produced for every mandate.

  • Buyer match memo

    Weekly written report of buyer activity, viewings, feedback and offer pipeline.

  • Closing dossier

    Full transaction file delivered on completion - drafted to family-office archive standards.

Where this desk sits

Lead from London.

Local licences, local hours, central accountability.

  • Dubai

    DIFC Gate Village 11, Dubai

    Sun–Thu · 09:00–19:00 GST

  • London

    14 Belgrave Square, Belgravia, SW1X

    Mon–Fri · 09:00–18:00 BST

  • Monaco

    Le Park Palace, Avenue de la Costa

    Mon–Fri · 09:30–18:30 CET

  • Riyadh

    Kingdom Centre, Olaya, Riyadh

    Sun–Thu · 09:00–18:00 AST

  • Geneva

    Quai du Mont-Blanc 19, Geneva

    Mon–Fri · 09:00–18:00 CET

  • Singapore

    Marina Bay Financial Centre Tower 3

    Mon–Fri · 09:00–18:00 SGT

FAQ

Common questions for this desk.

  • We work sole-mandate only. Multi-agency invariably softens pricing and weakens negotiation leverage on prime stock.

The Belgrave Note

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Ready when you are

Speak with the Sales & Marketing desk.

James Whitford, Head of Sales, takes a 30-minute introductory call most days.